Welcome to the Mac Screencast Productions blog, a fresh online resource for those interested in producing screencasts. But before going any further, allow me to tell you a short (true) story…
Once Upon a Time…
Three years ago, I landed my job in the marketing department of BeLight Software, where I work to this day. I was 21 years old, fresh out of college, and had absolutely no experience in
anything the world of Mac software development. BeLight had recently released Get Backup 2, and the marketing buffs were working hard to get word out about the new version. It was my first day in the office, and I was doing the copywriting for a MacWorld ad and preparing the script for what would soon become my first screencast…
Though I felt pretty darn good about it at the time, the screencast, as I later decided, turned out plain awful (I hope my boss isn’t reading this!). The mouse movement was painfully slow, the audio quality was horrible, and I sounded a lot like Ben Stein in Ferris Bueller’s Day Off. I am proud to say, however, that the entire video was produced in Keynote, audio sync and the whole nine yards. Now that takes talent! All jokes aside, it was an absolute mess.
The Moral of the Story
Today, I’ve retired my copy of Keynote and am thoroughly enjoying my
rebound long-term relationship with ScreenFlow, After Effects, and a few other apps that make screencasting fun (I’ll cover those in later posts). And, as with most things in life, better tools and an improved workflow lead to better results. But I sure didn’t get to this point on my own. Blogs such as that of Don McAllister of ScreenCasts Online and The Screening Room from Telestream played a huge role in my development as a screencast producer, and I’m sure many others can say the same for these blogs and similar screencasting resources. This blog is my attempt to share valuable tricks of the trade I’ve picked up along the way. Hopefully, you’ll get something out of it.
What To Expect
In upcoming weeks, months, and years, you’ll find plenty of information about video and, namely, screencast production right here. From the approaches and workflow comparisons to in-depth tutorials and pure screencast philosophy. Stay tuned!